Pricing · Effective 2026-10-12

What SMOrchestra costs: every price published

Every price published. One time, no retainer, every engagement with an end date.

SMOrchestra publishes a price, or the floor it starts from, for every standard offer; enterprise scope is priced in writing before anything is signed. The two one-day audits cost $1,500 each and credit 100% against the matching build signed within 60 days. Academy programs run from $297 to $12,000 on the builders track, and per program from $5,000 for companies. Builds run from $7,500 to $45,000, all one time with no retainer.

Not sure it’s for you? Start with the Revenue & GTM Audit: $1,500, one day, credited in full within 60 days.

23 Line items
Every price published
$297 to $45,000
One time, no retainer
100% Credited
Audits, within 60 days
0 Retainers
Every engagement ends
Three Ways In
01 · Audits

Start with one day: two audits, $1,500 each

Either lens, one day, delivered within 2 business days, and 100% credited against the matching build signed within 60 days.

CodeAuditPriceDurationCredit
A2AI Automation Audit$1,5001 day100% against the matching build within 60 days
A1Revenue & GTM Audit$1,5001 day100% against the matching build within 60 days

Onboard to Claude, $3,500. Your team set up and fluent before the build, when Claude is new to you. See where it fits.

When discovery needs more than a day, we scope a custom audit. A GTM architecture sprint, a custom software build review, or an AI-native development review: scoped and priced per engagement, with the $1,500 day as the published unit of how we work.

02 · Academy

Academy, builders from $297, corporate per program

Two tracks, one method. Builders pay one flat fee and leave with a working system they own; the dev department includes 20 seats, then $400 a seat. Companies are priced per program, never per seat, and leave with something running inside the organisation. Master Claude's $297 counts toward the three days if you upgrade before 2pm GST on Day 1. Every cohort date in one table.

#ProgramPriceLengthWhat you ship
0Master Claude$2974 hoursYour business brain, your voice file and one working skill, on your own Claude account.
1Build Your Claude Business OS$1,750 · Q1 20273 eveningsA Claude business OS you own: a router, close to thirty skills, and a gate before anything acts.
2aBuild Your AI-Native Employees in Claude$1,7503 daysThree employees you own, on your own Claude account: a Founder's Personal Assistant, a Sales Nurture Specialist and a Social Media Specialist.
2bBuild Your AI-Native Marketing Department Inside Claude$2,750 · Q1 20274 daysAn AI-native marketing department you own, staffed in Claude: three specialists, and the handoffs between them.
3Build Your MicroSaaS in Claude$3,500 · Q1 20275 weeksA live MicroSaaS built in Claude with payments connected, replacing a subscription you pay for today.
4Build Your AI-Native Revenue Engine in Claude$6,5003 days, then 12 weeksA revenue engine you own, running inside Claude on your own channels.
5Build Your AI-Native Dev Department Inside Claude$12,000 · Q1 20276 weeksAn AI-native dev department you own inside Claude: three directors, one OS, two tools live.

Corporate programs, priced per program. Boards, managers and functional teams, run on your systems with your team in the room. Travel and venue excluded; the scoping call fixes the figure before anything is signed. See the corporate track.

#ProgramPriceFormatWhat you leave with
C1Who Signs Off When Claude Is Wrong?$5,000 per sessionHalf dayA written oversight model for your organisation, built around Claude: who owns what, what gets reported, and what must never run unattended.
C2Hire AI-Native Employees Safely and Consciously in Claude$12,000 per cohort2 days + 30-day follow-throughA readiness score, a signed job description, and either an AI employee running in your systems in Claude under a named manager or, if the score is too low, a remediation plan your managers own.
C3Build AI-Native Employees for Teams in ClaudeStarting at $15,000 per cohort3 daysOne AI-native employee per participant, running in Claude on the function's real work, with a shared department brain behind them.
C4Build an AI-Native Revenue Engine for Teams in ClaudeStarting at $15,000 per cohort4 daysA working revenue engine in Claude on your own stack, with target accounts loaded, the first campaigns live and the reporting wired.
C5Build Your Agentic Operating System in ClaudeStarting at $15,000 per department4 to 6 weeksA running department operating system in Claude on your infrastructure, operated by your own people, with the documentation and controls behind it.
C+Built For Your Organisation, in ClaudeStarting at $15,000 per engagementScopedThe system your diagnostic named, built in Claude on your processes, data and regulator's rules, and run by your own people.
03 · Builds

Builds, $7,500 to $45,000

Built on your business, operated live, transferred with everything owned by you. The audit fee credits in full within 60 days.

Beyond the seven listed builds, we build custom: a custom MicroSaaS, a custom GTM engine, or a custom operating system. Custom builds are usually identified in the audit discovery and scoped from its findings.

All prices USD, one time, no retainer.

The ladder in one line. Free scorecards, then a $1,500 audit day, either lens, credited in full within 60 days. Training from $297 to $12,000 on the builders track, or per program from $5,000 for companies, if your team builds it. Builds from $7,500 to $45,000 if we build it, operate it, and transfer it.

Receipts · The Units

Two unit definitions that end scope arguments

One engine equals one routed motion, selected by the GTM Fitness Diagnostic from the 13 GTM motions and built as a full operating system. In practice that resolves to one of five families: Signal Inbound, Signal Outbound, Dream 100 / 7-11-4, Heat-to-Webinar, or Trust Authority.

One process equals one trigger, one output, one owner. That definition goes in the contract, because per-process pricing invites scope debate and this sentence ends it.

Both definitions are published for one reason: they are the two places where a fixed-price engagement usually turns into an argument, and a buyer who can read the boundary before signing does not have that argument.

The credit-back rule. The two audits credit 100% against the matching build signed within 60 days. In practice: the $1,500 Revenue & GTM Audit credits against F1, F2, or S1. The $1,500 AI Automation Audit credits against S1, S2, S3, S4 or S5. Nothing is repeated inside the build that you already paid for in the audit.

Scope

What is included, what is not, and what triggers a change request

F1, the AI-Native B2B Revenue Engine, $39,000, 12 weeks

IncludedThe GTM Fitness Diagnostic: 13 motions scored, 5 readiness indexes, motion routed with evidence; one routed motion built as a complete OS across brain, nervous system, and hands; one primary ICP plus one sub-segment; up to 3 channels wired; one CRM integrated; two languages, English and Arabic; up to 12 sequences or content workflows live at transfer; team enablement for up to 5 people across 3 working sessions; signal library seeded and scored; scoring and validation gates on every output; the learning loop wired and demonstrated; full documentation, SOPs, and the 90-day operating plan; everything owned by the client at transfer
Not includedTool subscriptions and paid media spend, which the client holds and pays for; a second motion family; a third language or a third market; custom software development, which is S2 at $45,000; operation past week 12; data purchase, list buying, or lead credits
Change requestChanging the routed ICP or motion after week 4; a fourth channel, a third language, or a second CRM; more than 12 sequences or workflows; enablement beyond 5 people; a stakeholder change that requires re-running the diagnostic
Eligibility floor$500,000 annual revenue. Below that the honest routing is Build Your AI-Native Revenue Engine at $6,500 or F2 at $16,000

F2, the AI-Native Expert Business Engine, $16,000, 6 weeks

IncludedThe diagnostic; one routed motion built as a full OS; one ICP; up to 2 channels; one CRM; English and Arabic; up to 8 sequences or content workflows; founder enablement across 2 sessions; signal library; scoring gates; learning loop; documentation and the 90-day plan; full ownership at transfer
Not includedTeam enablement; a second motion; a third channel; subscriptions and ad spend; custom software
Change requestA sales team appearing mid-engagement, which routes to F1 with everything paid credited; a third channel; more than 8 workflows
Eligibility lineFounder-led with no sales team. The moment there is a sales team it is F1

S1, the AI-Native Revenue Operating System, $7,500, 2 weeks per process

Included, per processProcess mapped and instrumented; the operating system built across brain, skills, templates, and scoring; wired to the live tools; run live for one week; documented and transferred; owner trained; up to 2 tool integrations; 1 approval gate; documentation and SOP; the learning loop
Not includedSubscriptions; a second owner's training; processes that cross more than 2 systems, which price as 2; custom development
Change requestAdding a trigger or an output to an in-flight process; a third integration

S3 to S5, AI-Native Automation: operating systems beyond revenue

S3, per process, $7,500, 2 weeksOne trigger, one output, one owner in HR, finance, audit and standards, sales ops or social media: architected from your best people, built, operated on real work and transferred
S4, SME OS or Clinic OSA whole organisation on one system, with SalesMfast set up and connected to Claude: $12,000, fixed at scoping
S5, enterprise entry caseA full agentic operating system on one use case that proves the value and maps the rest: $10,000 to $15,000, scoped
Terms40% on signature, 40% on acceptance, 20% at transfer. Stop at any accepted gate and keep everything built to that point; anything that fails its gate is reworked until it passes. See the seven systems

S2, the AI-Native Revenue MicroSaaS build, $45,000, 14 weeks

IncludedOne application replacing one rented system or serving one high-value workflow; the repo, owned outright by the client; deployment and hosting setup on the client's accounts; data migration from the incumbent; the build OS transferred; documentation; 2 enablement sessions; 30 days of defect fixes after go-live
Not includedHosting and API costs, which sit on client accounts; a second application; mobile native apps; ongoing feature development; SOC2 or ISO compliance work; incumbent vendor negotiation
Change requestScope beyond the one workflow in the BRD; a second integration target; a design system beyond the standard component set
The promise that makes it differentYou receive the application and the operating system that built it. You can maintain it, extend it, and retire the next rented tool yourself
Start With One Day

The two audits, one day each

The audits answer is-this-for-me, where-to-start, and the roadmap in one day. Both credit 100% against the matching build within 60 days.

OfferPriceDurationIncludedNot included
A2 AI Automation Audit$1,5001 day, delivered within 2 business daysAn inventory of where AI is used today and where it is prompt theatre; the 5 highest-value processes to turn into operating systems, ranked by hours returned; your AI-native readiness score across 6 dimensions; the rented-tools list with what an owned replacement would cost; a 72-hour action planBuilding any of it; tool procurement; custom development; a full workflow map, which is part of S1 or S3
A1 Revenue & GTM Audit$1,5001 day, delivered within 2 business days13 motions scored with the routed best fit named; the 5 readiness indexes; which of the 4 Silent Killers is killing your deals, with evidence; top 3 revenue leaks ranked by cost; a 72-hour action planImplementation; tool configuration; content; a second session
Academy Scope

Academy scope, per rung

ProgramPriceNot included
0 Master Claude$2971:1 support; no certificate until your skill passes the Day 1 gate
1 Build Your Claude Business OS$1,7501:1 consulting, building your OS for you, tool subscriptions
2a Build Your AI-Native Employees in Claude$1,750Tool subscriptions, data or list purchase, 1:1 outside the three days (except the fast-action review)
2b Build Your AI-Native Marketing Department Inside Claude$2,750ad spend, tool subscriptions, 1:1 outside the days
3 Build Your MicroSaaS in Claude$3,500SMOrchestra building it for you, hosting and API costs, ongoing maintenance
4 Build Your AI-Native Revenue Engine in Claude$6,500SMOrchestra building it for you, tool subscriptions, data or list purchase, 1:1 outside the hot seats
5 Build Your AI-Native Dev Department Inside Claude$12,000SMOrchestra building it for you, hosting and API costs, ongoing maintenance, seats beyond 20
C1 to C+ Corporate programsFrom $5,000, per programClaude Team or Enterprise seats (paid to Anthropic directly), travel and venue, functions beyond the scoped department
Mirror · Routing

Which price is yours

You areBuyWhy
A B2B company above $500,000 annual revenue with a sales teamF1, $39,000One routed motion built as a complete engine, operated live, transferred at week 12
A consultant, coach, trainer, advisor, boutique agency, or solo founder, founder-led with no sales teamF2, $16,0006 weeks rather than 12, because there is no sales team to enable and one decision-maker to align
A B2B company below the $500,000 floorBuild Your AI-Native Revenue Engine, $6,500You build it yourself: 3 live days, then 12 guided weeks, and the diagnostic still runs on your business
A company where one revenue process leaks: proposals, contracts, content, campaignsS1, $7,500One trigger, one output, one owner, transferred in 2 weeks per process
A company where one function outside revenue is the bottleneck: HR, finance, audit and standardsS3, $7,500The function runs on your best person’s standard, agentic first, autonomous once the scores hold
An owner-led SME or clinic where every decision waits for the ownerS4, $12,000The whole business or clinic on one operating system, with SalesMfast set up
A company renting a system that fits badly and costs a lotS2, $45,000, or the AI Automation Audit, $1,500 firstThe AI Automation Audit prices the replacement against the subscription before you commit $45,000, and the fee credits in full within 60 days
A company with an AI mandate and no idea where to startA2, $1,500One day, then you know what is worth systematising, and the fee credits in full within 60 days
A company that suspects the pipeline runs on effortA1, $1,500One day, then you know which of the four Silent Killers is killing deals, and the fee credits in full within 60 days

The eligibility floors, stated plainly. $500,000 annual revenue is the floor for F1. Below it, the routing is Build Your AI-Native Revenue Engine or F2. No sales team is the line for F2; the moment a sales team exists it is F1. A price list with no floors is a price list that takes anybody's money. These floors exist because a $39,000 engagement at $300,000 of revenue is a bad outcome for both sides.

The Comparison

What you are actually comparing us against

What they do todayAnnual costWhat they own after 12 months
Outbound agency retainer, mid-market$48,000 to $120,000, from $4,000 to $10,000 per month (Prospeo, 2026)Nothing. Cancel and the pipeline stops
Fractional CMO, Series A to B$84,000 to $144,000, from $7,000 to $12,000 per month (SaaS Consult, 2026)Nothing. The playbook leaves with them
AI-Native B2B Revenue Engine$39,000 onceThe engine, the OS, and the capability to change it

At $39,000 the flagship costs what 4 to 10 months of a mid-market agency retainer costs, and it is permanent.

Two more comparison points that a buyer will want and nobody publishes. Pay-per-appointment outbound runs $500 to $1,000 per meeting, and at a 60% show rate a $500 booked meeting costs about $833 per meeting actually held. Outbound setup fees alone run $1,500 to $5,000 one time, which is the price of a full one-day audit that credits back. A price question that is not answered here goes to contact.

Buying in the Gulf, specifically. Prices are published in USD and quoted in USD. Invoicing is issued from Dubai. The buying shape here is worth naming because it changes who reads this page. In family-owned groups the owner signs and the GM executes, so the page has to survive being forwarded: the price, the duration, the eligibility floor, and the not-included list are all visible without an interaction, because the person who signs is often not the person who read the site.

The Rules

What is never on this page

No retainer. No hidden tier. Builds carry no "starting from"; corporate programs publish either a fixed price or a floor, and one scoping call fixes the figure.

Every engagement has an end date. That is the whole point. If a transferred client wants us to keep operating it, that is optional: month to month and cancellable at any time, never a commitment you cannot leave.

How the price changes, and when. An annual price review, with the new price applying to new engagements only, published as a dated price list. The date at the top of this page is the effective date of this list. A price raised quietly, or discounted off list to close a deal, breaks the only thing that makes a published price list worth reading.

F1, $39,000F2, $16,000S1, $7,500S2, $45,000
Named owner1, with authority to approveThe founder1 per process1 product owner
Enablement seatsUp to 5 people, 3 sessionsThe founder, 2 sessions1 owner per process2 sessions
Access neededCRM, channels, brand assetsCRM, channelsThe 2 tools per processIncumbent system admin, billing, hosting accounts
Approval gatesWeekly during OperateWeekly during Operate1 per processPer BRD milestone
Next Step

Start with the cheapest thing that tells you something true

Either $1,500 audit is one day, delivered within two business days, and credits 100% against the matching build signed within 60 days. If the answer is that you should not buy anything from us yet, the audit says so and you keep the finding.

Questions

Seven questions about the price list

Why do you publish prices when almost nobody in this category does?

Because a price you have to ask for raises the level of effort, and level of effort is the objection that kills more B2B deals here than price does. A published number lets a buyer decide alone, and it lets a finance lead build a case without a call.

Is any of this a retainer?

No retainer is required. Every price on this page is one time and every engagement has an end date. When it ends you own everything that was built, and it keeps running without us. If you want us to keep operating it, that is optional: month to month, cancellable at any time.

Do the audit fees really credit back?

Yes, 100%, against the matching build signed within 60 days of the audit. The $1,500 audit becomes $0 if you go on to buy a build inside that window.

Do academy fees credit against anything?

Yes, two, both inside the academy. Master Claude's $297 counts toward all three days if you upgrade before 2pm GST on Day 1, and graduates of all three days get $500 off the revenue engine, with the enrollment deadline on its page. Academy fees do not credit against a build. The one-day audits are a separate service; their 60-day credit is on the audits page.

What if my revenue is below $500,000?

Then F1 is the wrong purchase and we will say so. The routing is the cohort at $6,500 or the expert engine at $16,000 if you are founder-led with no sales team.

Do you discount?

No discounts off the list. The list is the list, and it is dated; the only price moves are the academy credits published in the answer above. A discount off list would mean the published number was never real, which would make this page worthless to the next buyer who reads it.

What is not included in the price, across every engagement?

Tool subscriptions and paid media spend, in every case. The client holds and pays for their own accounts, which is what makes the ownership at transfer real rather than nominal.

Where to go next