SMOrchestra Academy

Every program ends with a working system.

AI is a workforce now. We train you to direct it: website, employee, operating system, software, revenue engine. Built on your accounts, scored at a gate, shown at Demo Day.

Find your rung, 2-minute quiz See next cohorts

Registered member of the Claude Partner Network · Arabic and English · 100 percent fee credit toward a build

The gap

74% of GCC companies use AI. 7% make money from it.

The prompt trap
  • A chat window and a copilot sidebar
  • A seat licence for every person
  • No memory between sessions
  • Quality that depends on who is typing
  • A folder of prompts nobody else can run
The operating system
  • A brain that holds your business
  • Skills anyone on the team can run
  • Connections to the tools you already pay for
  • A scoring gate before anything ships
  • Software you own instead of rent

Source: MIT Sloan / Fortune

The ladder

Eight programs. One outcome each.

Every rung is the small, paid version of a bigger build, and every fee credits toward it.

A published personal website. 0Claude for Everyone Anyone with a blank account and something to publish Live, 2 hours, plus recording. English and Arabic sessions.$297 See the program Two AI employees live on your CRM. 1aBuild Your AI-Native Employee: Sales SME owner or solopreneur whose last hire is the follow-up seat 3 live evenings. Arabic and English cohorts.$1,750 See the program Two marketing employees publishing on your channels. 1bBuild Your AI-Native Employee: Marketing Marketer, agency or founder doing their own marketing, and the bottleneck 3 live evenings. Arabic and English cohorts. Waitlist first.$1,750 See the program A working OS with skills and a live connection. 2Build Your OS: Claude Operating Systems Operators, analysts and marketers standing at the ceiling of the chat window 3 live days, 9 hours. English and Arabic cohorts.$1,750 See the program A deployed application replacing a real subscription. 3Build Your Custom Software: MicroSaaS that replaces your SaaS Founders, operators and firms bleeding subscriptions 5 weeks, guided build. English and Arabic cohorts.$3,500 See the program A running revenue engine on your own channels. 4Build Your Revenue Engine and GTM Founders and CROs who own a number 12 weeks, cohort capped at 10 founders.$6,500 See the program A working department: three directors, one OS, two tools live. 5Build Your AI-Native Dev Department CEO, COO or CTO with between zero and ten engineers 6 weeks, company-only cohort. Up to 20 seats, $400 per extra seat.$12,000, up to 20 seats See the program A company capstone, live. CCorporate Cohort Any company that wants the ladder run on its own stack 6 weeks, private. Up to 20 seats.$12,000, up to 20 seats See the program
The method

Seventy percent building. Thirty percent teaching.

Seventy percent building, thirty percent teaching. A score gate before the next block.

1DisorientBreak the belief that got you here. The prompt that worked is the ceiling you are standing on.
2SurfacePut the real work on the table. Your subscription, your pipeline, your backlog, named.
3DisproveRun the thing you believed against the thing that happens. The gap is the curriculum.
4ReframeRebuild it as a system: context, skills, connections, gates. Not a better prompt.
5RehearseRun it until it holds without you watching. Demo Day is the exam.
What this is not

You do not leave with a certificate.

Proof

Systems that actually run.

Services firm, 55 people, no software teamOwned software replacing a rented system$100,000 a year to $300 a monthrented software replaced by owned software, 55 people, no software teamSource: GreenLeaf, SMOrchestra clientLive
Domain experts building their first productLaunched MicroSaaS products18 experts, 8 launched, 5 payingunder two weeks from idea to productSource: Entrepreneurs Oasis, wave 1Live
Expert-led business, DubaiA revenue engine wired to live channels20 deliverables in 8 weeksand more than 500 contacts reachedSource: Dubai coach engagement, SMOrchestraLive
Gulf conversion vendorPublished case studyLive

Screens are from Mamoun Alamouri's own workspace, August 2026, built on the same operating systems these programs install. They are not graduate work.

Receipts

Not a mockup. A screenshot.

A company of agents: a chief executive, a marketing lead, a VP of engineering, a quality lead and six engineers, each an agent rather than a chat session
A company of agents: a chief executive, a marketing lead, a VP of engineering, a quality lead and six engineers, each an agent rather than a chat session
A roster of authored plugins with their skill counts, from 8 to 29, all by one operator
A roster of authored plugins with their skill counts, from 8 to 29, all by one operator

Built on the same operating systems you install in this program. Mamoun Alamouri's workspace, August 2026. Not graduate work.

The bridge

Two doors, one house.

smorchestra.ai builds it for you. The academy teaches you to build it, on your own accounts, until it runs.

01

Enroll

Pick the rung the quiz routes you to, or the outcome you already want.

02

Ship at Demo Day

Your artifact runs on your accounts and passes the quality gate.

03

Credit the fee

100 percent comes off any build signed within 90 days.

Cohorts

Every upcoming date, in one table.

No cohort is dated yet. Join the waitlist on any program page and the date reaches you first.

See the cohorts page
Who teaches it

Mamoun Alamouri

Mamoun Alamouri builds AI-native revenue engines for B2B and expert-led businesses across the Gulf, and has sat in the enterprise seats these systems now hold. The academy teaches the same machinery SMOrchestra installs for clients, on your own accounts instead of theirs.

I have sat in every seat this engine replaces.

Registered member of the Claude Partner Network.

Solo founders working in Arabic have a second front door: Entrepreneurs Oasis runs the same curriculum from a $99 Arabic entry offer. Entrepreneurs Oasis

The other door

Rather have us build it?

Start with the Revenue and AI Audit. One day, $1,500, credited in full against any build.

See the two audits
FAQ

Questions, answered.

Is the fee really credited toward a build?

Yes. 100 percent of any academy fee comes off any SMOrchestra build signed within 90 days of Demo Day. It is separate from the audit credit, which runs 60 days.

Do you invoice companies, with VAT?

Yes. A tax invoice carrying our trade licence and TRN is issued on request, and corporate terms are 50 percent on signature and 50 percent at Demo Day.

Which programs are in Arabic?

Every one, as its own cohort rather than a translated session. The Arabic cohorts run the same curriculum and end at the same quality gate.

Are there prerequisites?

Only that you bring the real thing: a real subscription, a real pipeline or a real backlog. Rung 0 assumes a blank account and no experience at all.

Do I get a certificate?

Only after your artifact passes the Demo Day quality gate. The artifact is the proof; a certificate that arrives for attendance alone is what this academy exists to replace.