Free · Five-to-fifteen-minute diagnostics

Diagnose before you install

Three scorecards, one per buyer. Each one names where the leak is, what to do about it, and whether building a revenue engine is the right move for you right now. No signup gate on any of them.

The SMOrchestra scorecards are three free diagnostics that convert a set of answers into a composite score out of 100 across named dimensions, then into a routing decision: what to fix, in what order, and whether building a revenue engine fits right now. All three run in English or Arabic.

Not sure it’s for you? Start with the Revenue Audit: $1,500, one day, credited in full.

3 Scorecards
One per buyer
100 Points
Across named dimensions
2 Languages
English or Arabic
$0
No signup gate
Why Score First

Why scoring comes before building

The most expensive mistake in AI adoption is automating the wrong bottleneck. A founder who builds an outbound engine while the real leak is a CRM nobody updates has spent a quarter and a budget making the wrong thing faster. Every engagement here starts from a score, and the scorecards are that same first step, opened to the public for free.

Each scorecard turns your answers into a composite score out of 100 across named dimensions, then converts that score into a routing decision. You see exactly which dimension dragged the number down, which is the part a generic AI readiness quiz never tells you.

And sometimes the honest output is “not yet”. A red score routes you to the foundations you need first rather than to a sales call. A diagnosis you can trust has to be allowed to say no.

The Three Scorecards

One per buyer, not one for everyone

Pick the one that matches who you are. One is enough.

Scorecard 01 · For founders of B2B companies with a sales team

GTM Fitness

How healthy is the go-to-market motion, really? 13 questions across four dimensions: Positioning, Channels, Signal Detection, Conversion. You leave with a composite score, a two-page diagnosis, and a routing decision.

  • 13 questions across 4 dimensions, scored out of 100
  • Red (40 or below), Yellow (41 to 70), Green (71 and above) routing
  • Scored in Arabic or English
  • About 10 minutes, free, no signup gate

Where a score routes. Green routes to the GTM Architecture Sprint at $3,500 or straight to the engine at $39,000. Yellow routes to the named fixes first. Red below $500,000 in annual revenue routes to the 12-week cohort at $6,500.

Start the GTM Fitness scorecard
Scorecard 02 · For solo operators and services firms

Digital Revenue

Where is revenue leaking in the funnel right now? 15 questions across five dimensions: CRM Maturity, Outbound Engine, Inbound Engine, Ops Automation, Data and Scoring. Output: a specific build path with the reasoning behind it, concrete enough to act on Monday.

  • 15 questions across 5 dimensions, scored out of 100
  • Mapped to build paths, not abstract advice
  • Scored in Arabic or English
  • About 10 minutes, free, no signup gate

Where a score routes. Expert-led businesses with no sales team route to the AI-Native Expert Business Engine at $16,000. Businesses whose leak is a single broken function route to an Ops System at $7,500 per process, minimum two.

Start the Revenue scorecard
Scorecard 03 · For MENA enterprise executives

AI-Native Readiness

For executives with a board-level AI mandate. 20 executive questions across six dimensions: Board Mandate, Team Maturity, Tech Stack, Data Governance, Vision 2030 Alignment for KSA organizations, and Budget Readiness. Board-ready output.

  • 20 questions across 6 dimensions, scored out of 100
  • Executive tone, board-ready output format
  • Green (71 and above) triggers a private briefing with the founder
  • 8 to 12 minutes, free, no signup gate

Where a score routes. Multi-market or multi-business-unit scope routes to an enterprise engagement, scoped, from $65,000. The framework behind the score is published: read the AI-Native Readiness Framework report.

Start the Readiness Diagnostic
The Output

What you walk away with

ScorecardWhat you walk away with
GTM FitnessA composite score out of 100, a two-page diagnosis of where the motion is weakest, and a routing decision: build now, fix these three things first, or wait and here is why.
Digital RevenueA scored map of the funnel and a specific build path with the reasoning attached, concrete enough to act on Monday rather than abstract advice about digitizing more.
AI-Native ReadinessAn output formatted to put in front of a leadership team, and a green score that opens a private briefing.
MENA

Scored for this market, not translated into it

The Readiness Diagnostic carries a Vision 2030 alignment dimension because in Saudi Arabia that alignment changes what a board will fund and what a procurement department will accept. Data Governance is scored against PDPL rather than against GDPR. Every scorecard runs in Gulf dialect Arabic as well as English, because a diagnostic answered in a second language produces answers a person half means.

The GTM Fitness scorecard’s Signal Detection dimension asks about WhatsApp, because in this region it is a business channel and a scorecard that ignores it will score a working motion as broken.

What the scorecards will not do

They will not qualify you into a call. A red score routes away from a call and toward the foundations, and that path costs nothing. They will not price your engagement; pricing is published at pricing. And they will not diagnose delivery, hiring, or product problems, because all three scorecards measure the revenue motion and nothing else.

The Bill

All three are free. The next step is not always paid.

StepPriceWhat it is
All three scorecardsFreeNo signup gate and no email wall
Claude for Everyone (T1)$297The recorded programme, self-paced
Revenue Audit (A1)$1,500If the score says the leak needs a person to look at it for a day
GTM Architecture Sprint (D1)$3,500Which killer is active, and the repositioning move

A1 and D1 both credit 100% against any engagement started within 60 days.

Start With One Day · $1,500

Is this for you? One day answers it.

Where to start, what it returns, and the roadmap, before you commit to a build. Credited 100% within 60 days.

The same diagnostic that routes the $39,000 build: five MENA indexes, on the engine behind the 131-company GTM matrix. The free scorecards score your answers. The audit day scores your data, live, with the evidence.

Next Step

Book 15 minutes. Bring your score.

Fifteen minutes to map your pipeline and name the leaks. No deck, no pitch.

Or start with a scorecard above. Every one of them is allowed to tell you not yet.

Questions

Six questions about the scorecards

Are the scorecards really free?

Yes. All three are free and none hides your result behind a signup gate. You answer the questions and you see your score and diagnosis on screen. Leaving an email is optional and only matters if you want the written report.

How long does each scorecard take?

GTM Fitness takes about 10 minutes (13 questions). Digital Revenue takes about 10 minutes (15 questions). AI-Native Readiness takes 8 to 12 minutes (20 executive questions). All three run in English or Arabic.

Which scorecard should I start with?

Pick by who you are. A founder of a B2B company with a sales team: GTM Fitness. A solo operator or services firm losing revenue to messy systems: Digital Revenue. An enterprise executive with a board-level AI mandate in KSA or UAE: AI-Native Readiness. One is enough; there is one per buyer.

What happens after I get my score?

Every scorecard ends in a routing decision rather than a vanity number. Green routes to a paid diagnostic or straight to a build. Yellow names the fixes that come first. Red routes to the foundations, or to the 12-week cohort at $6,500 if the company sits below the $500,000 revenue floor.

Do the scorecards work in Arabic?

Yes, all three, in Gulf dialect rather than Modern Standard Arabic.

Is my data stored?

Your answers produce your score in the browser. An email address is stored only if you choose to leave one for the written report.

Where to go next